October Assay Figures were bad enough to make any jewellery manufacturer consider taking up a new career. I could go out and sell solar panels, I thought, or mow grass.
On a second glance, the October 40% national decline in gold items and, 44% decline in silver was so big, I had different thoughts.
Basically no one will have any stock. Aha! Here's my opportunity!
At Curteis, we have all the stock information and prices online, ready to ship. The information is entirely reliable, and accurate.
We stand by it. Retailers don't need to order stock ahead of time.
They can feed hand to mouth, without the need to take risks on holding deep stock themselves, and respond instantly to customers' requirements.
Sure enough, November is flying, with sales staff almost in shock as the quantities rebound. We expect to make up for the October drop by the time trade goes quiet on Christmas Eve. Yes, the reindeers will be exhausted, but Santa Curteis will still have a warm smile on his face, and so will his throng of happy customers. At least, that's the plan!
Comments
Email reply from a jeweller: Love your optimism, I have more stock than ever before, So I hope you are right.
Email reply from a jeweller: I enjoyed your comments on the October Assay Figures.
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